an abstract image of several coloured capsules
an abstract image of several coloured capsules
an abstract image of several coloured capsules
blog

A warehouse of short-form ideas.

Read up on our team's curated list of helpful tips, short guides, thought pieces, explorations and more.

(After all, you don't think this much for a living without having something to say.)

The Difference Between Rules-Based vs. Machine Learning Chatbots

You need to reschedule a cancelled flight. You have a question about a phone bill. You want to make...

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Everything You Need To Know About Zero-Party Data

Everything You Need To Know About Zero-Party Data In 2017, The Economist stated that data is now...

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What Data Clean Rooms Are & Why They Matter

Your Go-To Guide on Data Clean Rooms Dirty dancing? Dynamite movie. Dirty martinis? Delicious....

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5 Must-Know Marketing Trends for 2020

Some things will always be a part of a marketer’s job description: Connecting with your audience....

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Organizing Data To Understand & Improve CCPA Consent

The CCPA guidelines can be difficult to understand and implement. Fortunately, we are here to help...

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Infographic: How To Be The Brand No One Opts-Out Of

The CCPA gives consumers more control over their data. This may sound dire to marketers, but it is...

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5 Ways Machine Learning Helps Travel & Hospitality Soar

85% of consumers say being treated like a person, not a number, is important to them. This is...

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3 Legacy CPG Brands Making Waves in the Digital Era

Competition in the Consumer Packaged Goods (CPG) industry is as strong as ever, and legacy brands...

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How Top Fitness Brands Are Making Competitors Sweat With Data-Enhanced Exercise

One of the top ways people seize the day? Getting some good, healthy exercise. For exercise brands,...

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