Software solutions for AdTech

Lineate is the market leader in developing custom software solutions for every kind of problem in the AdTech world.

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Optimization

Want to maximize publisher yield and advertiser performance? Our team can optimize all facets of AdTech from bidders, bid models with performance goals, to AI driven recommendations.

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Identity

Experienced in consent management, identify graphs, contextual targeting, household device mappings to cleanrooms. We are ready to help discuss and build your identity strategy.

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Insights

Transform users into decision-makers through real-time reporting and data visualization. Manage billions of records into interactive dashboards for marketers, analysts, and data scientists. Build cross-channel attribution models and incorporate into ad operations.

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Data

AdTech is powered by data and we know the importance of integrity, security, accessibility and cost. We help customers through challenges like cloud migration, unification of data sources, automated mapping/classification, pipelines, and more.

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Privacy & Security

Future-proof your business from Privacy and Identity headwinds with Lineate. Implement compliant, secure, and effective solutions to improve fillrates for publishers while meeting advertiser budgets.

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Cloud

The AdTech industry has unusual traffic and scalability constraints that can make cloud implementations cloud prohibitive. Lineate has years of dedicated and hybrid cloud implementations, and can create a strategy and implementation that minimizes risks and costs.

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CTV Platforms

Our AdTech software expertise enables us to help you solve CTV’s biggest challenges—fragmented integrations, limited transparency, broken frequency control, inconsistent measurement, and underperforming targeting.

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Retail Media Network

Our AdTech expertise enables us to help you solve data management, integration, inventory management, performance management, and ad attribution challenges

Why Outsource with Lineate?

Excited about adding more AdTech deep developer experience and acceleration to your team but concerned about Outsourced Software Development teams? We get it, we have heard it all, and yet the average tenure with our top 50 clients is greater than 3 years and over 80% engage in follow-on projects after the 1st engagement.

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Testimonials
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